The MBA marketing program aims at preparing young minds for responsible positions in industry, trade, commerce and other services with high level of motivation. Prepares the participants for professional careers in the management of marketing operations. Enable the participants appreciate the inter relationship between the diverse and complex task of marketing operations. Helps the participants develop analytical skills to identify international business opportunities and conditions for access to potential markets.Promotes among the future business executives a scientific approach and capability to undertake senior management responsibilities in the marketing area.The course contents cover the emerging areas like digital marketing, e marketing and social media concepts